What Does an Impact Report Look Like?

There’s no single format for an impact report. The best format depends on the audience and purpose. Below are three common—and effective—impact report examples.

Impact Report Example 1:
One-Page Visual Summary

Best used for:

  • Grant attachments with strict page limits

  • Board packets

  • Executive summaries

What it looks like:

  • A single page with headlines, charts, and callouts

  • 3 - 5 key metrics

  • Minimal text

Why it works:

Funders and leaders can understand the core story in under five minutes

Impact Report Example 2:
Two-Page Narrative Report

Best used for:

  • Grant reports and renewals

  • Donor communications

  • Learning-focused funders

What it looks like:

  • Short sections with clear headings

  • Brief narrative paired with selected data

  • Includes context, findings, and next steps

Why it works:

It balances storytelling and evidence without overwhelming the reader.

Impact Report Example 3:
Data-Forward Impact Summary

Best used for:

  • Outcome-driven funders

  • Dashboards and evaluation updates

  • Strategically focused audiences

What it looks like:

  • Outcome metrics front and center

  • Short interpretation statements

  • Emphasis on change over time

Why it works:

It shows credibility while still explaining why the data matters

Turn Evaluation Into Action

If you’re wondering what this looks like in practice:

Download our Impact Report Template.
A framework to turn evaluation findings into funder-ready impact stories.

Schedule a discovery call to talk through how your evaluation findings could be turned into a clear, usable impact report.

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What is an Impact Report? (With Real Examples)

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What Actually Helps Evaluation Findings Get Used